Cask Report 2015 – ALMR comment

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Responding to the publication of today’s Cask Report, ALMR Chief Executive Kate Nicholls said:

“The renaissance of cask beer has been one of licensed hospitality’s greatest success stories of recent years and indicative of the great strength and variety present across the pub sector.

“We have also seen a year-on-year increase of 21% in premium beer categories such as craft, with a market now worth over £428million. Cask beer aficionados are spending more time in our pubs, increasing spend on food and driving growth in other quality, artisan products. They are part of a customer-base craving the authenticity and premium offer that only licensed hospitality can provide.

“There is a fantastic opportunity here for pubs and bars to really emphasise their quality offers and remind the public that the best place to get great beer is in their venues.”



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